MS - Media Studies
According to PwC's Global Entertainment and Media Outlook 2010-2014, consumer spending on digital content will increase at a compound annual growth rate (CAGR) of 17.1% during the five years to 2014. (Source:14th Annual CEO Survey - Entertainment and Media Sector Summary 5) There are currently 515 over-the-air and satellite television stations in India. In order to capture eyeballs channels are working overtime to maintain their lead and increase their share in the growing Broadcast Industry.
Whatever training is being imparted is mostly theoretical in nature and hands on experience is severely lacking. The biggest concern going forward is not the size of the workforce, but its quality, loyalty and mobility. Asked to name their key talent challenges over the next three years, E&M CEOs highlighted the limited supply of candidates with the right skills... (Source: PwC's 14th Annual Global CEO Survey, Entertainment and Media Sector Summary 3)
In the absence of proper media training the stuff that is being churned out can be improved. Moreover with the advent of Internet, the world-wide-web as a strong influential medium cannot be ignored.
RYAN TVTM has been designed keeping in mind the web as well as other media. Basic all round media development to students, is being given in the fields of content creation for production and post production work in short films, advertising, and TV News Presentation and Production.
Media Studies for the students of RIS Chembur was started in October 2010. Here the students of RIS Chembur from the 4th to the 8th standards and 3rd to 8th from RGS Chembur are reaping the benefits of Meida Studies.
Needless to say the students are learning the basics of film making in all its stages, pre-production, production and post production. As Robert Altman said, "Filmmaking is a chance to live many lifetimes" and Media Studies enables the students to comprehend and pursue one more career option when they leave school to begin the rest of their life.
Head Content Development
RYAN TV - A Ryan Media Initiative