How to make Ad film and submit
Remember you can make and submit one ad in each category.
I. Rules & Regulations [R & R]
II. Do's & Don'ts [D & D]
III. Tips & Tricks [T & T]
IV. Important Information
- Age Group: 11 yrs to 13 yrs
- Environment
- Safety
- Water Conservation
Ad Categories
- Age Group: 14 yrs to 17 yrs
- Health & Beauty
- Child Nutrition
- Women Empowerment
Ad Categories
Remember you can make and submit one ad in each category.
I. Rules & Regulations [R & R]
- Register your name, select your Age Group and Category carefully and correctly, whilst filling in the name of your school - mention your city as well. For eg: RIS Kundanahalli, Bengaluru, RIS Vasant Kunj, New Delhi, RGS - Andheri (W), Mumbai.
- Write your name, school's name and IAFA Code in the Email and submit to iafa@ryangroup.org.
- The ad should be innovative and creative. Any use of vulgarity, swearing, violence, hurting religious sentiments or obscenity will be disqualified.
- The ad should be new/fresh idea. Any previously published or exhibited work will be disqualified.
- Submit your original work only. Logos, images, characters, music, tag lines etc of others' work must not be used. Otherwise, ad will be disqualified.
- You have to email your ad to iafa@ryangroup.org with all the details written in with the email
II. Do's & Don'ts [D & D]
Make the ad on your own.
Don't ask your parents or a professional for help.
Save a copy of your ad.
Don't erase or delete your final work.
Remember the duration.
Don't exceed ONE minute for your final ad.
Check the Ad before submitting, to ensure that the ad is without any errors.
Don't forget the last date of submission.
You can use a mobile camera, video camera or professional camera for shooting the ad. You can also use the computer to create a power point presentation or computer animation, but ensure good picture ad sound quality.
Don't submit work of poor quality.
III. Tips & Tricks [T & T]
- Story board and tagline. Prepare a story board before shooting
Click here for a sample of storyboard with story. - Light and Sound.
Remember the light should be proper on the actor/object/ scene, to ensure clear visibility.
Click here for pics depicting: good and bad lighting.
Clarity of dialogues is very important, use subtitles if necessary.
If you are using (WMM) Windows Movie Maker this WMM Basic Tutorial will help you click here to know more... 
Good camera work
Place your camera on a surface or tripod to avoid shaking/wobbling of your shots.
Tilting
and panning
Zoom in and zoom out operations should be done smoothly to avoid blurring or jerks.
Tripod example image click here...
Tilting example image click here...
Panning example image click here...
Zoom In Zoom Out example image click here...- Shot variety.
Take different camera angles and try a variety of shots to make your work more interesting.
Camera Angles example image click here...
Framing Height example image click here...
Framing People example image click here...
Correct Background example image click here... - Simple Animation. Clay animation
Example of stop water pollution
IV. Important Information
- No Ad. submitted will be returned. You have to email your ad to iafa@ryangroup.org with all the details written in with the email
- The applicant acknowledges that the work submitted is his/her own creation.
- The applicant grants unrestricted rights to use the work free of charge.
- Ryan TV/Iceplex reserves the right to reject any film at any time for any reason.